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Privacy Policy

This Privacy Policy explains how personal data is collected, used, and protected when individuals use the services or visit the website of the-ville.casino, operated by theville in Australia. It applies to all site visitors, registered players, and users of our gaming services. The effective date of this policy is 1 January 2025.

Who We Are

OBSERVE: The operator for the-ville.casino is theville, owned by the Morris Group, with headquarters at Sir Leslie Thiess Drive, Townsville, Queensland 4810, Australia. The casino is licensed by the Queensland Office of Liquor and Gaming Regulation (OLGR), under a valid Casino Operation License expiring in 2025.
EXPAND: While specific company registration and license numbers are not listed, all operations are covered by relevant Queensland and Australian gambling regulations. Contact for data-related matters is available via the email provided.
REFLECT: For data protection inquiries, reach out to Samantha McIntyre (Data Protection Officer) at [email protected]. All communications are processed in accordance with local and national privacy laws.

  • Legal operator: theville (Morris Group), Sir Leslie Thiess Drive, Townsville, Queensland 4810, Australia
  • Gambling license: Casino Operation License (Queensland OLGR), valid until 2025
  • Data Protection Contact: Samantha McIntyre, DPO, [email protected]
  • Official website: the-ville.casino

What Personal Data We Collect

OBSERVE: In compliance with the Australian Privacy Act 1988 and industry standards, the-ville.casino collects only data necessary for site operation, legal compliance, and business improvement.
EXPAND: Data collection includes direct user inputs and automated tracking via technology.
REFLECT: Categories of personal data processed include:

  • Personal identification data: Full name, date of birth, residential address, email address, phone number
  • Account and transactional data: Username, account history, betting records, deposits, withdrawals
  • Technical and device data: IP address, device type, browser type, operating system, access logs
  • Payment information: Payment method details, transaction confirmations (without storing full credit card details)
  • Behavioral and usage data: Betting behavior, game preferences, browsing patterns, clicks
  • Cookie and tracking data: Session and persistent cookies, similar identification technologies

Legal Basis for Processing

OBSERVE: Data processing at the-ville.casino is governed by Australian federal and Queensland state law, including AML/CTF obligations and consumer protection statutes.
EXPAND: Processing is strictly limited to lawful bases as outlined below.
REFLECT: The following legal grounds apply to all personal data processing:

  1. User Consent: Data provided voluntarily (e.g., registration, marketing preferences) is processed upon clear, affirmative action. Consent can be withdrawn at any time except where legal obligations prevail.
  2. Contract Performance: Data necessary to set up, manage, and administer user accounts, process bets, execute payments, and provide customer support.
  3. Legal and Regulatory Compliance: Data processed as required under the Anti-Money Laundering and Counter-Terrorism Financing Act, state legislation (Queensland), reporting to OLGR, and compliance with responsible gambling laws.
  4. Legitimate Interests:
    • Ensuring site security and fraud prevention
    • Conducting analytics and service improvement
    • Protecting legal rights of the operator and users
    All legitimate interest processing is subject to necessity and user rights assessment.

Regional Compliance Note: Special rules apply for Australian gambling providers including robust KYC/AML, data security, and consumer protection alignment as of 2025.

Purpose of Processing

OBSERVE: The-ville.casino processes data only for relevant and lawful business or regulatory purposes.
EXPAND: Each use case is assessed to ensure minimal, necessary processing.
REFLECT: Purposes for which personal data may be used include:

  • Service Provision: Creating and managing user accounts, facilitating gameplay, processing financial transactions, and offering customer support.
  • Legal Compliance: Fulfilling KYC (Know Your Customer), AML (Anti-Money Laundering), age and identity verification, and reporting obligations.
  • Security and Fraud Prevention: Detecting, investigating, and preventing illegal, suspicious, or unauthorized activities.
  • Service Improvement: Analyzing usage patterns, user feedback, and technical performance to enhance the user experience and platform performance.
  • Marketing Communications: With user consent, sending promotional offers, service updates, newsletters, and relevant communications. Users can opt out at any time.
  • Analytics & Research: Aggregated and anonymized data used for improving products and understanding player engagement (without direct user identification).

Disclosure & Sharing

OBSERVE: the-ville.casino protects personal data and only shares it when strictly necessary for providing services or when mandated by law.
EXPAND: All third parties receiving data are contractually bound to confidentiality, security, and legal compliance.
REFLECT: Data may be disclosed in the following situations:

  • Payment Processors & Banking Partners: For processing deposits, withdrawals, and verifying payment information.
  • Technical Service Providers: Entities providing cloud hosting, IT security, support, and analytic services (under strict agreements).
  • Regulatory Authorities: Queensland OLGR, AUSTRAC, and other governmental or judicial bodies as required for legal compliance or investigations.
  • Affiliates & Business Partners: Sharing limited information for joint marketing or service offerings, only with user consent where required by law.
  • Ad Networks (With Consent): Sharing behavioral or demographic segments for advertising purposes, provided consent is obtained and per local opt-in requirements.

Protective Clause: No data is ever sold to third parties. Disclosure for legal, anti-fraud, or security reasons is always performed in accordance with applicable laws and only to authorized recipients.

International Transfers

OBSERVE: Data may occasionally be transferred or accessed outside Australia (e.g., cloud service providers), though theville seeks to minimize such transfers.
EXPAND: When making international transfers, only reputable partners with Australian-standard safeguards are chosen.
REFLECT: All international data transfers are subject to:

  • Adequate Protections: Transfers only to jurisdictions with Australian-equivalent data protection or under strict safeguards such as standard contractual clauses (SCCs).
  • Third-Party Assessments: Prior evaluation of partner security measures and adherence to contractual privacy obligations.
  • Ongoing Monitoring: Regular audit of overseas partners for compliance with this Privacy Policy and applicable laws.

Data Retention

OBSERVE: Personal data is retained for as long as required by law or business necessity.
EXPAND: Australian gambling law and regulatory policy inform all retention timelines.
REFLECT: Data retention practices as of 2025 include:

  • Account Data: Retained for the duration of active accounts, and up to 5 years after account closure for compliance with regulatory and AML obligations.
  • Transaction & KYC Records: Retained for at least 5 years following transaction or relationship termination, as mandated by Australian law.
  • Marketing Data: Retained only while consent remains valid or until the user opts out.
  • Criteria for Deletion: Data is erased or fully anonymized when the retention period expires, processing purpose is fulfilled, or a valid erasure request is received (subject to overriding legal obligations).

Protective Notice: Data may be retained longer if required to resolve legal disputes, comply with requests from authorities, or defend against claims.

Your Rights

OBSERVE: Users of the-ville.casino have rights under Australian privacy law (Privacy Act 1988).
EXPAND: These rights are carefully enabled with effective request procedures.
REFLECT: Available rights include:

  1. Right of Access: Request and receive details of personal data held about you.
  2. Right of Correction: Request correction of inaccurate or incomplete data.
  3. Right of Erasure: Request deletion of your data, subject to retention requirements imposed by law.
  4. Right to Restrict Processing: Request limitations on how and for what purposes your data is used.
  5. Right to Object: Object to processing for direct marketing or on grounds relating to your particular situation.
  6. Right to Data Portability: Receive your personal data in a machine-readable format or have it transferred to another provider where technically feasible.
  7. Right to Withdraw Consent: Withdraw your marketing consent at any time without affecting previous lawful processing.

To exercise your rights, please contact [email protected].

Cookies & Tracking Technologies

OBSERVE: the-ville.casino uses cookies and similar tracking technologies for site and user experience optimization.
EXPAND: Cookie management aligns with Australian privacy and e-marketing standards.
REFLECT: Types and purposes as of 2025 include:

  • Session Cookies: Temporary, necessary for secure login and gameplay, deleted after browser closure.
  • Persistent Cookies: Remain after session to remember preferences or for authentication, subject to opt-out via browser settings.
  • Third-Party Cookies: Deployed for analytics (e.g., Google Analytics) or personalized advertising (where consent is provided).
  • Functional Cookies: Enable essential site functions and preferences.
  • Analytic Cookies: Help us understand user engagement and improve site functionality (always anonymized/aggregated).
  • Advertising Cookies: Used only with prior consent to deliver tailored promotions or adverts.

Managing Cookies: Users can delete or block cookies via browser settings and, where available, manage preferences through internal account panels. Opt-out of third-party advertising tracking is available per platform or browser tools.

Data Security

OBSERVE: The-ville.casino is committed to protecting personal data through strong security protocols.
EXPAND: Security measures are dynamically reviewed in accordance with regulatory developments and threat landscapes.
REFLECT: Our data protection approach includes:

  • Technical Measures: Use of SSL encryption in data transfers, secure firewall infrastructure, regular vulnerability scanning, and industry-standard cryptography.
  • Access Controls: Data access restricted to authorized personnel under the principle of least privilege and protected by robust authentication procedures.
  • Auditing & Monitoring: Ongoing system audits, monitoring of access logs, and rapid incident response protocols.
  • Organizational Safeguards: Mandatory staff training on data protection, regular policy updates, and strict confidentiality agreements.
  • Compliance Framework: Full alignment with Australian cybersecurity and data protection standards as required by OLGR and applicable industry practices in 2025.

Protective Disclaimer: While all reasonable efforts are made to safeguard data, no online system can guarantee absolute security. Should a data breach occur, affected users will be notified in accordance with the Notifiable Data Breaches (NDB) scheme under Australian law.

Complaints & Contacts

OBSERVE: Users may have concerns regarding their data privacy or seek to exercise rights.
EXPAND: The-ville.casino has established clear channels and procedures to address privacy complaints.
REFLECT: Contact details and complaint process:

  • Data Protection Contact: Samantha McIntyre (DPO), [email protected]
  • Complaint Procedure: To make a complaint about data processing or privacy, contact us by email. Your complaint will be acknowledged within 5 business days and investigated according to internal policy and Australian regulatory requirements. If unresolved, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC).

Updates

OBSERVE: Legislative requirements and business practices change, necessitating updates to this Privacy Policy.
EXPAND: Users will be informed proactively of material changes.
REFLECT: the-ville.casino will notify users of amendments by:

  • Publishing the revised policy on the-ville.casino
  • Sending email updates to registered users (where appropriate and consented)
  • Highlighting key changes within the user account dashboard or main site notifications

Latest revision: 1 January 2025